According to a new survey of more than 2,000 Aussies by insurance company Youi, the ‘great Australian road trip’ is still very much alive and thriving across the nation.
The most popular road trip is the Great Ocean Road in Victoria (39%) while Aussies have also chosen Sydney to Brisbane as their favourite drive (53%).
Key insights from the survey included:
- More than half of Australians (57%) are planning a road trip adventure in the next two to three months
- 35% of Aussies share their motivation towards road tripping is due to the cost being cheaper than other holidays, such as international travel.
- Freedom and flexibility were also top motivators for Aussies (56%), followed by the chance to explore Australia (52%), and being able to spend quality time with family and friends (48%).
- 67% of travellers stayed in their own state, and 33% travelled interstate.
- 44% of Aussie travellers spent more than $1,000 on their last road trip. Baby Boomers spent the most, with 21% spending more than $2,000.
“Australians have always had a taste for adventure and exploring what’s on offer in our backyard,” said Marni Jackson, Youi’s Head of Product – Vehicle.
“As the cost of living continues to rise, we’re seeing this impact the way that Aussies approach holidays and travel. While many are looking for ways to travel more affordably, the desire to explore the open road remains strong.”
To urge Australians to continue exploring the great outdoors, Youi has teamed up with leading outdoor booking platform, Hipcamp, to create Youi’s Great Australian Road Trip unveiling five itineraries showcasing Australia’s unique destinations, coast to coast.
The data also reveals that 75% of travellers have had an unpleasant surprise on a road trip in the past 12 months.
The most common challenges included flat tyres (25%), unexpected road closures (25%) and extreme weather (23%).
“Prior to setting out on your road trip this summer, preparation is key to avoid unexpected costs,” added Ms Jackson.
“There are plenty of ways to keep your road trip enjoyable and within budget, such as seeking free or low-cost attractions, planning in advance and conducting thorough checks on your vehicle,”
