Qatar Airways has hosted a successful Formula 1® activation at Highpoint Shopping Centre, giving Melbournians the opportunity to be in the running for the chance to win two F1® Paddock Club passes.
As the Official Airline Partner of Formula 1®, Qatar Airways was delighted to host this immersive experience, where the excitement of motorsport met the precision of aviation. Running from 7 – 9 March, the activation attracted participants who experienced the thrill of the Formula 1® Rolex Australian Grand Prix through an interactive racing simulation competition.
The winner will attend the F1 Paddock Club™ on Friday 22 March, enjoying privileged views and VIP access and hospitality. Visitors to the activation also had the opportunity to join the Qatar Airways Privilege Club, unlocking a range of exclusive awards and benefits to make their travel experience more rewarding.
Justin Kestel, Regional Manager for Australia and New Zealand at Qatar Airways, said, “We are delighted that our Melbourne activation was such a huge success. We not only celebrated the excitement of the F1® competition, but also highlighted the commitment of Qatar Airways, as the official airline partner of Formula 1®, to innovation, excellence, and the ability to connect people.”
Qatar Airways, the World’s Best Airline, is the Global Partner and Official Airline of Formula 1®, the pinnacle of motorsport and the world’s most technologically advanced racing series. Qatar Airways and F1® will be partners through the 2027 season, bringing thrills and exciting speeds to fans globally.
Qatar Airways is committed to supporting sports globally and helping fans travel to their favourite events around the world. The national carrier of the State of Qatar is the Official Airline of Sydney Swans, Eden Park Stadium, the Global Kitesports Association (GKA) Kite World Tour, Paris-Saint Germain (PSG), the IRONMAN and IRONMAN 70.3 Triathlon Series, the United Rugby Championship (URC) and European Professional Club Rugby (EPCR), and multiple other disciplines including AFL, basketball, cricket, equestrian, motor racing, squash, and tennis.