Entitled ‘Phenix’, the initiative brings together food entrepreneurs, chefs and influencers from around the world, establishing Thailand as a premier ‘Food Ecosystem Destination.’
The Thai Prime Minister and leaders from both government and private sectors were present at the grand opening at Pratunam in the centre of Bangkok.
“This initiative stands as a vital platform poised to support Thailand’s emergence as a regional food hub under the government’s Ignite Tourism Thailand policy,” said Thai Prime Minister Srettha Thavisin.
“The Phenix project will promote tourism and the food industry, driving Thailand to become a premier global tourism hub.”
The project integrates food wholesale and retail all within a pioneering business model that facilitates trade between food manufacturers and buyers through both offline and online channels.
Food manufacturers worldwide are invited to showcase their products, connect with prospective customers and explore partnerships with diverse businesses within the food industry sector.
Phenix also features more than 20,000 square metres as a premier food lounge zone offering a diverse array of culinary options. Included are popular venues featured by Michelin recommended street food and other well-known restaurants. The venue boasts more than 200 restaurants.
